Video is one of the fastest and most effective ways to build trust with prospective patients. Whether it’s a warm introduction from the doctor, a quick tour of the office, or genuine patient testimonials, video showcases what makes your practice unique. It puts real faces to your team and creates a welcoming impression before anyone walks through the door. Plus, search engines like Google® favor video content, giving your website a valuable SEO advantage. If you’re looking to increase clicks, calls, and new patient appointments, video isn’t just a nice-to-have—it’s a must.